How Creators Can Make Money Online With 1,000 True Fans
What Is 1000 True Fans?
In 2008, Kevin Kelly, Wired editor wrote an essay called “1,000 True Fans,” predicting the internet would allow large groups of people to make a living off their creations, whether you’re an artist, musician, author, or entrepreneur:
“A True Fan is defined as someone who will purchase anything and everything you produce. You don’t need to become famous. If you can get just 1,000 people to spend $100 dollars a year, you can earn a very reasonable living.”
Kevin’s advice is to focus on values and lifestyles to attract your 1,000 true fans. To make a living with a micro niche, as a craftsperson, photographer, musician, designer, author, animator, app maker, entrepreneur, or inventor you need only 1,000 true fans.
True fans not only are the direct source of your income, but also your chief marketing force for ordinary fans. It has never been easier to gather 1,000 true fans around a creator, and never easier to keep them near.
The Art Party volunteered for the Digital IMPACT Festival (July 16 to 19, 2020) with a reach of 1.7 million views from over 250,000 unique visitors! That was achieved partially through the principle of “1,000 True Fans”. There were over 100 artists (DJs, musicians, visual artists and performers) and 50 workshop leaders, each with their own fan base. We also had partnerships with other non-profits and sponsors with large audiences.
How 1000 True Fans Can Support Crowdfunding
One of the many new innovations serving the true fan creator is crowdfunding with fans financing your next product for them. The crowdfunding platform Patreon has become the embodiment of true fans for creators—and Kelly mentioned this platform in his 2016 update of “1,000 True Fans”.
Patreon enables creators to set up monthly, subscription-style payment tiers, with different pledges for different levels of content. For example, a patron could subscribe for $5 per month and receive early access to the creator’s content.
The Art Party co-produced the sold-out Crowdfunding Success Workshop to help 270 Creatives & Changemakers get their projects funded. The keynote speaker for the workshop was Daryl Hatton, CEO of Fundrazr.
Founded in 2008, Fundrazr was originally created to be a Facebook app for users to crowdfund money over Facebook. Since then, users are able to log in to FundRazr using several other platforms. FundRazr is passionate about providing an alternative funding source for startups, charities, and personal causes.
There are other crowdfunding platforms, including Start Some Good for creatives, changemakers, non-profits and social enterprises. It offers step-by-step video training to learn crowdfunding as an online fundraising toolkit. This enables you to raise funds, to validate a new idea and build community around your new project or venture.
To learn the basics of building your 1,000 True Fans, we’ve put together a short 8-page report on how to get started:
The Art Party Step By Step Guide To Make Money Online – Even With No Tech Skills.
Here’s an overview of what’s covered in this free guide:
- Discover Your True Fans – How To Find Your Tribe and Launch Your Brand
- Meet Your True Fans – Use Mobile Tools to Gather Insights On Your Audience
- Grow Your True Fans Quickly – Case Study With The Art Party Facebook Group
- Start Making Money Online – Quick & Easy Step In Less Than 10 Minutes
IMPACT Festival used this strategy for community-oriented and social entrepreneurship projects, including the Pandemic Pivot Story of IMPACT Festival 🌎 with a reach of 1.7 million and raised over $23,000 for good causes.
Turn Your Creativity Into An Online Business. Grow Your True Fans & Join Our Community.